Here at Account HQ we are currently in early alpha & looking for companies who focus on selling to other businesses, and consistently struggle with CRM. Businesses with a sales cycle and in manufacturing, industrial automation, scientific instrumentation, or related industries.
If this is you, drop us a line - we think you'll like what you see.
Join our list and hear what we have to say.
The only thing that has changed with CRM since the early 90's is the way it's delivered (on-premise vs cloud).
Moving to the cloud was big, but that isn't enough anymore. CRM can't just be a database (or "system of record") that users hate and subsequently the data sucks. There is a massive eco-system of technology companies who exist to make the CRM experience better. But what about CRM itself?
But there is good news.
Today, there are new tools and technology available to re-think the core of what CRM is. It no longer should simply be a database - CRM should help companies predict, achieve and measure their business outcomes.
We are at the perfect intersection of machine learning, game design theory, analytics, and web technologies to achieve something radically new.
Here is a sample question - why do executives & management have full access to analytics, where the sales people are stuck entering data all day long with nothing in return? What if analytics is the interface?